Commemorative Postage Stamps
Client
Year
2023
Industry
Development Sector
Challenge
The release of a postal stamp to commemorate an event with international coverage presented a unique design challenge. It required a strong visual language to aptly represent the event's essence and celebratory spirit on a miniature canvas while capturing its global significance.
Solution
The design drew inspiration from the G20 logo for its strong branding and recall. This visual identity captured the spirit of “Vasudhaiva Kutumbakam” by representing nations coming together in unity.
The visual language created to represent the G20 Summit also seamlessly seeps into the stamp design to create cohesive collaterals
Impact
The stamps were designed to represent India taking on and hosting a global stage. The vibrant design language is functional and compelling, maintaining a recall to the summit. You can also find the stamp sheet on epostoffice available to order online or at the India Post Office at ₹40
